Adidas

Art Direction

Art Direction

Motion Design

Design

AI CGI

An experimental case study on adidas in the height of its cultural rebrand. Utilizing some unorthodox techniques with Krea's video generation, i was able to generate some unique moments in motion that i enhanced and treated in after effects.

Credits

Creative Direction

Shaun Swainland

Chris Moore

Production

Brad Lubner

Luke Van

3D and Animation

Brad Lubner